Presented by Cochon555, join Lloyd Cellars and Prescription Vineyards for Heritage Fire, a premiere, whole-animal, nationwide food and wine tour celebrating heritage breed livestock and heirloom produce. The daytime feast offers an endless array of sustainably sourced food from the region’s top family farms and local purveyors, prepared by some of the region’s best chefs. The Heritage Fire Tour is comprised of an array of live expressions and cultivates a long-term impact on heritage species. Both educational and inspirational messages are circulated among 10,000 guests; 250-plus chefs; 150-plus family farms and numerous culinary schools each year. Everyone loves a little friendly competition, and at Heritage Fire guests will vote for Best Bite of the Day, and the winner will be crowned Heritage Hero.
The Westin Bonaventure Hotel, Los Angeles
Get a 45-minute jump-start by purchasing VIP tickets to start grazing at 5:00 pm!
Join Lloyd Cellars for a romantic evening of rare wine tasting that begins with a champagne reception under the stars at Santa Barbara’s charming old-world Carousel House. Extremely limited reserve level wines are matched with gourmet appetizers from top local chefs, artisan cheeses, fresh fruits, olive oils, and more while live music keeps things super cool.
Prescription Vineyards and Lloyd Cellars invite you to the quintessential California wine tasting experience – sun, sea, food, wine, and music (we’re the stage sponsor!) – all come together at this sun-splashed wine fest at our brand new grassy, palm-lined venue, Sea Terrace Park. By 1:00 pm the event is in full swing at this Camelot-like white-topped tent village next to the sparkling Pacific Ocean. Wine lovers find hundreds of fine wines, regional craft brews, and a dizzying variety of foods to sample including artisanal cheeses, bread, olive oil, chocolates, and more! Upstream, a Caribbean steel band, maintains a happy beat to the day for this all-day feast for the senses.
Guests are invited to sip on Lloyd Cellars and other fine wines while tasting a variety of delicacies surrounded by the ocean at the beautiful Ritz- Carlton, Laguna Niguel. This is an elegant VIP event for true fine wine lovers, located in one of Orange County’s most beautiful coastal cities – Dana Point. The limited number of tickets sell out quickly (due to the rarity of the wines being poured). A champagne reception is just the prelude to an evening of sampling hard-to-find trophy wines to an adoring crowd dressed in their finest casual/elegant resort wear.
Bob Blumer has New Idiom for 2022: ‘When Pigs Swim Upstream’
As we wish all of our friends and family a Happy New Year, we also thought we’d wrap Bob Blumer’s ‘Pescatarian Holiday’ Recipe Series by committing the wonderful sin of adding bacon into the mix. It’s been seven weeks of this series – inspired by the Feast of the Seven Fishes and Winemaker Rob Lloyd’s pescatarian ways – so it’s only fair to our meat-eating fans to feed their need for some fatty goodness. Right?
This is the seventh and final installment of Blumer’s ‘Pescatarian Holiday’ 2021 recipes series with Lloyd Cellars. If you’d like to see all of his ‘Pescatarian Holiday’ recipes, we invite you to scroll through our Online Recipes section. Shop our Online Store or utilize our Store Locatorfor local shopping!
Rinse and pat dry fish inside and out. Drizzle cavity of trout with olive oil. Season with salt and pepper. Stuff cavity with 4 lemon slices and 2 sprigs of thyme.
Wrap trout with bacon like a mummy, using toothpicks to hold bacon in place. Each trout will require approximately 6 strips of bacon.
Grill for approximately 5 minutes per side, or until bacon is crispy and trout is cooked throughout. Resist moving fish around, but peek underneath to ensure that bacon isn’t burning. If necessary, modulate the heat so that the bacon doesn’t burn before the fish is cooked.
Notes
Level of difficulty: As easy as wrapping a gift, then putting it on the BBQActive prep/cooking time: 20 minutes Grilling time: 10 minutesPan version: Trout can be pan-seared in a dry pan over medium-high heat for approximately 5 minutes per side, or until cooked throughout.Advance work: Trout can be wrapped in bacon and refrigerated earlier in the day.
Growing up should never mean loosing your sense of whimsy or adventure – especially in the kitchen!
In our fourth installment of Celeb Chef and Cookbook Author Bob Blumer’s seven-part ‘Pescatarian Holiday’ series for Lloyd Cellars, he delivers his crazy-delicious ‘Ahi Sno-Cone’ recipe while evoking fond childhood memories. Oh, the joy of childhood when your parents would give in to ‘Please, please, please, can we get a sno-cone!’ They’d fane reluctance as they slipped you change and allowed you to make the purchase on your own. It was part of growing up, learning to negotiate, and managing a transaction. Blumer constantly reminds us to revel in the joy and memories of eating our favorite things by flavor bombing nostalgic bites for the here and now of our adult lives!
12, 4 or 6-ounce paper cones (available in office water coolers and at restaurant supply stores)
Ingredients
1cuppeanut oil for brushing wonton wrappers
16 3½-inchsquare wonton wrappers4 are back-ups
10ouncessushi-quality ahi tunadiced finely
1fragrant peachpapaya or mango peeled, pitted and diced into ¼-inch cubes
2green onionssliced finely
10mint leaveschopped finely
zest of 1 lime
2tablespoonssesame seedstoasted
1teaspoonwasabi paste
2teaspoonstoasted sesame oil
2tablespoonssoy sauce
1tablespoonhoney
1teaspoonfreshly grated ginger
1tablespoonlime juice
1ripe avocadopeeled and pitted
2tablespoonslemon juice
salt and pepper
Pinchof ground cayenne pepper
12teeny weenie cherry tomatoesor cranberries, or pomegranate seeds
Instructions
Preheat oven to 350°F.
In a small bowl, set out 1 cup peanut oil along with a small pastry brush. On a baking sheet, set out 12 paper cones.
Trim 12 wonton wrappers according to diagram (see below). Generously brush both sides of each wrapper with peanut oil. Wrap 1 wrapper around each cone and press seam together. Twist the bottom around itself and pinch to seal. Bake for 5 – 7 minutes, or until golden brown and crispy. When cones cool, twist them off the cups. Reserve.
In a medium bowl, combine tuna, peach, green onion, mint, zest and sesame seeds. Reserve.
In a small bowl, combine wasabi, sesame oil, soy, honey, ginger and lime juice. Taste and adjust if necessary. Reserve.
In a mini food processor, or in a bowl with a whisk, puree avocado and lemon juice until it is super smooth. Season to taste with salt, pepper and cayenne. Transfer to a small piping bag or a small resealable bag with the corner clipped. Reserve.
To Finish & Serve
Add dressing to tuna, starting with half. Toss and add more as required to dress, but not drench. Taste and add a pinch of salt if necessary. Spoon tuna into cones. Top with a dollop of avocado puree and a cherry tomato. Serve cones in shot glasses, or your own cone holder.
Notes
Uncommon Goods: Cone-shaped paper cups (available in office water coolers, at restaurant supply stores like Smart & Final, or on Amazon.com); sushi quality tuna is available at most groceries with a fresh fish counter. Have the fishmonger sign off on you consuming it raw before purchasing.Level of Difficulty: Wonton cones require the pattern-making skills and dexterity of an amateur seamstress.Shortcuts: Skip the wonton cups and serve tartare in paper cones or mini paper cups.Advance Work: Wonton cones, dressing, and the slicing and dicing of tartare ingredients can be done earlier in the day. Toss just before serving.
Blumer is an Ambassador to Second Harvest in Toronto and a supporter of Chefs Cycle for No Kid Hungry. He’s pictured here with Chef Mary Sue Milliken, Share Our Strength Emeritus Board Member
Lloyd Cellars is recommending that you embrace and fight being crabby this holiday season. First, by supporting Blumer’s efforts in fighting hunger through Chefs Cycle for No Kid Hungry. You’ll feel so good knowing you’re helping feed hungry children. Second, by embracing Blumer’s savory Crab (Cup)cakes recipe below to share with friends and family this holiday season. This magical recipe, which pairs beautifully with both our Carneros Chardonnay and Sta. Rita Hills Pinot Noir is guaranteed to lift the spirits of even the most committed Grinch in your social circle.
About No Kid Hungry
No child should go hungry in America. But 1 in 6 kids will face hunger this year. No Kid Hungry is ending childhood hunger through effective programs that provide kids with the food they need. This is a problem we know how to solve. No Kid Hungry is a campaign of Share Our Strength, an organization working to end hunger and poverty.
This December, Blumer launched his 12 Drops of Christmas campaign on Instagram @BobBlumer. Every day he is offering an item from his art archives or cookbooks. Where noted, 100% of the selling price will be in the form of a direct, tax-deductible donation to @NoKidHungry, as part of his fundraising for the upcoming 2-day, 200-mile Chefscycle.
Other items—which will be noted—are conventional sales. His first drop was a signed, limited-edition lithograph he illustrated for his book Surreal Gourmet Entertains. It is 22” x 32” on fine art paper. The price is a $200usd, tax-deductible donation to NoKidHungry. He’s covering the postage and is happy to personalize it. There are a few available. DM him on Instagram @BobBlumer to order and arrange for the direct donation.
cupcake liners; muffin tin (not uncommon, but crucial); piping bag with a startip (ideal, but not necessary)
Ingredients
Crab Cupcake
1small beet
2medium russet potatoespeeled and quartered
2tablespoonsheavy creamat room temperature
2tablespoonsbutterat room temperature
Salt and pepper
1egg
1green onionfinely sliced
2tablespoonsred bell pepperfinely chopped
2tablespoonsbread crumbs or panko
1tablespoonsour cream
zest of 1 lemon + 1 tablespoon freshly squeezed lemon juice
2tablespoonsfinely chopped Italian parsley leaves
1garlic clovefinely chopped
¼jalapeño pepperseeds discarded, minced
8ouncesfreshfrozen or tinned crab meat (your choices will vary depending on your shopping options. But fear not, all versions will be tasty in this recipe)
Instructions
To Finish & Serve
Preheat oven to 400°F.
Spray interior of muffin tin with spray oil. Line the tin with 4 paper liners. Generously spray interior of liners. Spoon crab mixture into liners. Gently press crab mixture down and flatten level with the top of the tin.
Just before putting cupcakes in the oven, reheat potatoes by covering the bowl with aluminum foil and placing it over a pot of boiling water for 5 – 10 minutes. When potatoes are steaming hot, finely grate approximately 1 tablespoon of beet and add it to potatoes. Blend thoroughly with a fork. Add more beet for a deeper color if desired.
Bake cupcakes for 8 minutes, or until cakes are fully set, yet still moist. Remove cakes from tin immediately so that they do not continue to cook.
Use a piping bag with a star tip, or a table knife to ice the cupcakes.
Notes
Level of difficulty: About the same as making cupcakes from scratchAdvance work: The crab mixture can be prepared earlier in the day, to the point that the cakes are ready to be baked. Bake and ice just before serving; Mashed potatoes can be made earlier in the day then reheated over a double boiler just before serving (add grated beet after reheating)
Keyword Bob Blumer, Crab Appetizer, Lloyd Cellars, Recipe
Our Inaugural ‘Ferments & Fashion’ Mixer Brings Style and Smiles to Chicago’s Bustling South Loop!
Special thanks to Sweeney Taud StudioZ & Social Club for hosting us, to DJ Simmy for stepping in on the turntables, and of course vintage clothing stylist Derricka Cole for her paring vintage collection with our vintages. Check her out at @old_new_thrifted2. The following is a gallery that was captured by our friend and photographer Gina Gabero!
Bob Blumer comes clean on making the Thanksgiving kitchen way more interesting!
To celebrate the 2021 Holiday Season, Lloyd Cellars and Celebrity Chef and Cookbook Author Bob Blumer will share seven fish recipes beginning the week of Thanksgiving.
Inspired by Winemaker Rob Lloyd’s pescatarian predilections and the annual Feast of the Seven Fishes, Chef Blumer brings his creative and playful twist to each recipe.
We all know that smiles over delicious food are one of the world’s greatest gifts, especially these days!
Additionally, the Thanksgiving turkey can be a challenge at times to deliver a juicy bird to the table – and it takes hours. Blumer’s surreal ‘Dishwasher Salmon with Honey-Ginger Sauce’ is, believe it or not, one of the most consistent, quick and entertaining ways to deliver perfectly poached filets to your guests.
Bob Blumer, host of Food Network's The Surreal Gourmet, has been doing it for years, claiming to have cooked salmon in dishwashers around the world. All you have to do is wrap the salmon tightly in foil, stick the packet in the top rack, and run it on a regular cycle. ~ Food Network
Place 1 fillet in the center of each square and fold up the outer edges.
Cut 4 14-inch(ish) square sheets of aluminum foil.
Drizzle 1 tablespoon lemon juice over each fillet. Season with salt and pepper.
Fold the last ¼-inch of each seam over itself 2 or 3 times and pinch the aluminum foil extra tightly to create an airtight and watertight seal around each packet (see photo). To test if the packets are airtight, press down gently on each one with your hand. If any air escapes, rewrap. (SEE PHOTOS BELOW)
Place foil packets on the top rack of the dishwasher. Run dishwasher for the entire “normal” cycle.
While salmon is “cooking”, prepare the honey-ginger sauce.
When cycle is complete, take out salmon, discard foil, place one fillet on each plate. (Note: Don’t be concerned about the opaque white beads that appear on the fillets. They are simply a redistribution of the salmon’s natural fats.)
HONEY-GINGER INSTRUCTIONS
To a small saucepan add honey, soy, sesame oil, ginger, orange zest and black pepper.
Simmer over medium-low heat for about 3 – 5 minutes, or until sauce begins to thicken. Add hot sauce to taste, if desired. Reserve. Reheat over a low heat just before serving.
To Serve Spoon honey ginger sauce overtop each fillet and finish with sesame seeds and green onion.
Notes
Do not attempt to cook a whole fish (don’t think it hasn’t been tried).
Always place fish packets on the top rack.
Make sure other items in the dishwasher, such as silverware, are securely stowed so that they do not fly around and pierce the foil packets.
Set the dishwasher to the “normal” cycle. Some modern dishwashers have “economy” and “cool dry” settings, which are undesirable because they conserve heat. On the other end of the spectrum, the “pots and pans” setting can overcook the fish.
Run salmon through the entire wash-and-dry cycle.
Only attempt to cook salmon while doing the dishes after you have mastered the art of creating air-tight packages.
Level of difficulty: As easy as loading the dishwasherShortcuts: Skip the sauceAdvance work: Salmon packets can be prepared earlier in the dayOven method: Don’t have a dishwasher? Bake foil-wrapped packets in a preheated 400°F oven for 12 minutes (imagine that!).
VIVINO Scan data illustrates 71% growth since the launch of our 2021 marketing and communications campaigns. Prescription Vineyardsin-market programming continues with its exclusive ‘Friday-Eve Live’ wine and music showcases through the end of 2021 – both virtual and live.
In our Lloyd Cellars Market Update, we always share recent scores and links to promotional assets such as Shelf-Talkers, Line Cards, Data Sheets, and Bottle Shots.
~ Please read on for more marketing activities and links to our recent blog features! ~
Joel Quigley, Director of Marketing Communications | Joel@LloydCellars.com | (707) 495-0831
The Somm Journal & Nat Geo Webinars
The launch of the highly anticipatedNew Sotheby’s Wine Encyclopedia by National Geographic Books is the catalyst for the innovative approach and synergies among industry leaders in their categories. The SOMM Journal — in association with National Geographicand SommCon — invites you to participate in these complimentary, one-of-a-kind wine-tasting webinar series entitled Geographical Digest.
July 29th 2021 @ 11am PT Buyer’s Forum: In association with the Somm Foundation, Prescription Vineyards tastes along with 40 qualified wine buyers featuring the upcoming release of our 2019 Clarksburg Chardonnay Winemaker Rob Lloyd & Director of Sales Greg Moore Lead Our Discussion
September 14th 2021 @ 9:00am PT National Geographic “Balancing Act: Chardonnay at its Best’ Webinar in association with the Somm Foundation Winemaker Rob Lloyd to Speak to Carneros Chardonnay
Note: These webinars are part of a year-long marketing campaign that includes advertising, editorial, and social media
The Somm Journal and Nat Geo’s Post-Coverage of the Pinot Noir Webinar Featuring Rob Lloyd with Six Int’l Winemakers
‘Friday-Eve Live’ Goes Virtual for Our ‘Wine & Music to Rock Your World’ August Promotion
‘Friday-Eve Live’ is a production of Lloyd Cellars and Prescription Vineyards, in partnership with A&R Worldwide and Passport Approved Radio and our family of musical artists.
Lloyd Cellars & Prescription announce sponsorship of Hispanic Heritage Month, partnership with two-time Grammy Award-winning Latin artist, Marlow Rosado!
In support of Hispanic Heritage Month, Prescription is underwriting Marlow’s Colorful Sounds concert at Ramkat in Winston-Salem on September 30th in partnership with the Hispanic League. The North Carolina market visit also includes in-store consumer tasting in Winston-Salem and Charlotte.
Texas November In-Market Visit Fouces on Austin Food & Wine, with Promotional Partnerships and Events with Austin Monthly and San Antonio Current
Our November Texas in-market campaign, combining events, print and digital promotions, media lunches and dinners, and ApexDrop Instagram Influencer Holiday Campaign, is expected to generate several million impressions.
One-on-one consumer tastings at exclusive venues in Austin and San Antonio will create demand for our wines at retailers and restaurants throughout the Lone Star state!
The Drop on ApexDrop!
In addition to ApexDrop’s robust content generation and product sampling, each campaign with the 50 Instagram Influencers has had a total following of more than 750,000 followers. Over our last three campaigns, our total reach has surpassed 1.5 million with our Engagements reaching more than 60,000. We invite you to visit our Instagram accounts with Tags to see the quality and diversity of our content and, of course, follow us!
